This Global Summit is one of the largest conferences dedicated to marketing for mobile opeators. It promises to be a highly interactive event bringing together senior executives across marketing, branding, segmentation, loyalty, retention and customer analytics to determine strategies that will generate wider consumer awareness, stimulate usage and increase ARPU.
Amongst the 35 in-depth operator case study, Agillic has been invited to present a customer casestudy with TeliaSonera focusing on "How to reduce churn and optimise cross and upsale through a one-to-one customer lifecycle management strategy."
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