Agillic’s latest CLM release enriches the end user experience providing significant ease-of-use and flexibility improvements

Managing marketing campaigns is no easy task.   Marketers need to rely on solutions that are simple to use and intuitive in order to launch successful campaigns in the quickest possible time.  Agillic's latest Customer Lifecycle Marketing release enhances the solution's usability even further ensuring campaign execution is effortless. 

CLM v5.8 improves the way marketers and our partners can compile, launch and manage multiple 1-to-1 behaviour driven marketing campaigns. 

“Agillic’s development team has taken a significant step in allowing the marketer to work even more independently supporting easy and intuitive campaign flow design, fast content upload and simple layout template creation” said Dorte Knudsen, Product Marketing Manager.   “We are continually working with our customers to ensure the usability of the solution matches their requirements”

The new GUI makes it easy to make real-time changes to campaign flows with a simple drag and drop functionality.  There is the option to test campaigns based on automated test profiles which adds comfort and speed to the process of launching effective cross channel campaigns.  Once the campaigns go live the test results are now even easier to view and compare which allows marketers to make real time changes within the campaign lifecycle to ensure maximum results and a high return on investment.