Niklas Marschall of Danish Railways presenting at Forrester’s Marketing & Strategy Forum in London

The Danish Railways have over the past two years developed an enormously successful customer engagement program with its loyalty program, ‘DSB S-more’, as the conceptual and technological hub. Leveraging Agillic as the enabling platform, DSB have managed to achieve not only outstanding marketing results such as several million incremental train journeys and the highest ever image ratings of the railways. They have also leveraged technology to become a superiorly agile marketing organization, commanding respect and admiration from widely acclaimed marketing industry experts at Forrester Research.

Niklas Marschall, Vice President of Sales and Marketing at DSB will be sharing his experiences at Forrester’s Marketing and Strategy Forum on November 18 and 19 in London, United Kingdom.

To read more about The Marketing and Strategy Forum, click here

To learn more about how you can leverage Agillic as the core of your marketing strategy to achieve the same results as Danish Railways, contact Peter Vilsholm Therkildsen Schlegel on +45 31142494