This is for you – TV2 Sumo is winning eyeballs with personalised content
Norwegian streaming service, TV2 Sumo, is successfully growing its customer base. Using data for personalised content curation, the company has moved from a generic “everything to everybody” to a powerful “this is for you.” The approach pays off: subscribers watch more TV and are retained for an extended time, leading to a staggering 52% drop in churn rate.
Fitness World Helps Build Muscle and Healthy Habits
Everyone joins the fitness centre with the ambition to work out regularly. But, it takes healthy habits to turn ambition into reality. Fitness World helps establish and support those habits through personalised and automated communication flows. They’re designed to motivate, praise, and inspire members to build and maintain good exercise patterns. Doing so has significantly boosted retention rates.
A Good First Impression is the Beginning of a Beautiful Friendship
Magazines and weeklies are at the core of Egmont Publishing and their subscription business. They know that in all good stories, the opening has to hook you in or you’ll never stick around for the happy ending. The same goes with a customer relationship. Already at the beginning of the customer lifecycle, you have to think retention. That’s why the ability to create and execute data-driven and personalised welcome flows are crucial to Egmont Publishing.
Miinto Sizes Up with Advanced Automation
Miinto sells fashion from 1,800 independent shops in seven markets. Since the launch of an entirely digital go-to-market strategy, the company is moving fast towards its goal of becoming the leading online fashion portal. The intelligent use of data, personalisation, and automated communication flows propel Miinto forward every single day.
Setting the Cornerstone for Omnichannel Fundraising
Red Cross is the world’s largest humanitarian organisation. In Denmark, more than 500,000 donors contribute, some being members and others, one-off donors. In order to create loyalty and prevent churn, it’s a strategic priority for the Danish Red Cross to use an omnichannel approach and incorporate personalisation into the way they communicate.
Ask ‘How Can I Help?’ in Every Language
SimpleSite’s concept is simple. They offer websites and blogs on a subscription basis, allowing customers to choose customisable templates, set up webshops, and get their websites up and running within minutes. This Danish company has an international customer base and has been growing steadily since its foundation in 2001. Where does Agillic come in? It provides personalised customer communication in 18 languages, supporting the success of SimpleSite.
Sportmaster Understands the Value of an Omnichannel Customer
Leading Danish sporting goods retailer, SPORTMASTER, has a strong position in the market. Fierce competition and low customer loyalty means they need to increase sales to maintain their position. SPORTMASTER uses Agillic to increase the value of their customer base, pairing effective personalisation with omnichannel execution.
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