Travel and Leisure
Facilitate great experiences
Travel and leisure activities are the highlights of the year for many consumers. A lot of time and energy is spent on the internet, dreaming, researching, and eventually purchasing. The task at hand for marketers is to tap into all of that dreaming and researching and nudge it into conversion, upselling and re-purchasing. They also need to be sure to cater to the need for unique and personalised experiences before, during and after. To do so, martech is the necessary companion to help marketers create personalised journeys and extraordinary customer experiences encompassing the entire customer lifecycle.
Travel and Leisure
Three challenges in the travel and leisure industry
Challenge #1
Turn dreams into conversion
Traveling is all about dreaming. Browsing, researching, looking for the next fantastic experience. Your challenge is to tap into all that dreaming and nudge potential customers into turning dreams into reality, choosing your particular offer. Conversion, up-selling, and repeat sales are all your keys to success in destination marketing.
Challenge #1
Solution
Using our tool for automated and personalised communication increases the conversion rate of your most profitable prospects. Our intuitive interface makes it easy to create communication based on interests and behavior, in all channels. Leaving you with more time to focus on developing new strategies and interacting with customers.
Challenge #2
Develop brand loyalty
Research shows that brand loyalty in the travel & leisure industry is depressingly low. So how do you make sure to turn one-time buyers into loyal travel companions, coming back for more again and again?
Challenge #2
Solution
Provide a holistic, and seamless experience in all channels before, during, and after a travel experience, with relevant and personalised communication. Data-driven destination tips, practical guides and interesting news drive increased profitability and enhanced customer lifetime value (CLV).
Challenge #3
Be more effective in paid media
Today, access to digital paid media has opened up endless new possibilities for your marketing campaigns to attract new customers. But it also means, there’s a jungle out there. How do you make sure your Facebook-ads or banners reach the right audience with the right message?
Challenge #3
Solution
Agillic’s native integrations to paid media in the Google, Facebook and Adform ecosystems, enable you to optimise your marketing spend and increase ROAS by mixing your own data with 3rd party data and, for example, filter out customers who recently booked their vacations.
Ready to see Agillic in action?
If you are curious to see how easy it is to work in the Agillic Customer Marketing Platform, reach out to us now. We know that seeing is believing, and we would love to make you a believer.