Inbound SMS

Turn your messaging into a personalised conversation

Enhance your personalisation strategy, increase loyalty and boost revenue with real-time interactive dialogue. 

Whether for competitions, sign-ups, or managing subscriptions, inbound SMS makes it simple for customers and prospects to reach out. 

Embed your inbound SMS number in packaging, outdoor materials, or direct mail for easy access. Foster two-way communication by responding with triggered flows, ensuring a seamless and engaging interaction.

campaign integration


revenue strategically


customer conversations


campaign automation


Seamlessly integrate inbound SMS with your omnichannel customer experience. 


Seamless inbound interactions

Elevate your engagement strategy with seamless inbound interaction features. Our platform offers instant flow triggering, allowing you to respond promptly to inbound SMS. Plus, you can enhance your campaign’s effectiveness by accessing Agillic’s extensive pool of keywords for streamlined and engaging interactions.

Seamless inbound interactions
Effortless editing and automation

Effortless editing and automation

Put an end to technical headaches. Agillic simplifies the editing process by enabling inline content editing, eliminating the need for intricate coding and saving you time. 

Automatically update customer profiles based on text replies, ensuring your data remains relevant and compliant. With Agillic’s international short code setup, you can seamlessly support cross-country inbound communication for a global reach.

A unified message across all channels

Being customer-centric with your communication requires an all-in-one omnichannel approach. At Agillic, you can deliver personalised content across all channels based on where your customers are in their journey.

Add triggers, segments, conditions and integrated channels like push notifications, SMS, email, paid media and more. Everything you need to communicate, create value and get results. All in one platform.


Inbound SMS key features

Instant flow triggering for responses
No coding required to edit 
Automated customer profile updates
Automated conversations with consumers
Easy short code setup 
Keyword pool for streamlined campaigns

See how leading brands use Agillic

Kvik & Agillic
Jesper Lanther
Head of Digital – Kvik

“Agillic is at the core of our future ambitions. It creates a good foundation, but also takes us to the next level of our digital communication and marketing.“

Mads Jefsen
Marketing Director

“FCK wants to connect and become a greater part of Copenhagen. Agillic is important in that equation, to utilise the data we have – our channels and connections, so that your relationship with F.C. Kobenhavn is reflected in the way we interact with you.”

Global blue
Viktor Kletzer
VP, Product Management – Global Blue

“At Global Blue, we want to offer international shoppers a more personalised experience while growing as a business. Here, we see Agillic as an important partner for the future.”

Telge Energi & Agillic
Niklas Holberg
Acting CEO – Telge Energi

“I think we can devote ourselves more to customer loyalty through multiple products and multiple touchpoints instead of chasing new customers.”

Io interactive
Matas logo slider
Marc Skouborg
CMO – IO Interactive

“Agillic allows us to have a personalised – almost 1:1 – communication with our players.”

Malthe Cederborg

“The learnings are something we bring to new big markets, and we achieved the same numbers we did over 11 years within 11 months in Germany.”

Matas logo slider
Thomas Grane

“Agillic is a close partner who helps ensure the foundation for Club Matas. We corporate to reach new, unprecedented heights in the market.”

Ready to drive revenue and enhance productivity?

Inbound SMS campaigns that engage your audience can drive revenue and boost productivity. But it’s only the beginning. Schedule a free consultation to see what true omnichannel personalisation can do. 


SMS marketing involves the use of short message service (SMS) to send promotional messages, updates, or alerts to a targeted audience’s mobile devices. It’s a direct and immediate communication channel that businesses use to engage with customers.

Read more about SMS marketing and how to get started here.

No, SMS marketing is not illegal. However, it must comply with regulations and laws governing electronic communications. 

Businesses need to obtain consent from recipients before sending marketing messages, and compliance with regulations like the Telephone Consumer Protection Act (TCPA) in the United States and the General Data Protection Regulation (GDPR) in Europe is crucial.

WIth 98% open rates, SMS is versatile in marketing. With it, businesses can send promotional offers, product updates, appointment reminders, event invitations, and more. It can be used for one-time campaigns or as part of ongoing customer engagement strategies.

SMS marketing is highly effective due to its immediacy and direct reach. SMS messages have exceptionally high open rates, often reaching recipients within minutes. 

Additionally, SMS allows for concise and impactful messaging, making it a powerful tool for time-sensitive promotions and communication. The personal nature of mobile devices also contributes to the effectiveness of SMS marketing in reaching and engaging with a broad audience.

Collecting mobile numbers for SMS marketing requires explicit consent from individuals. That means they have to agree and know what’s going to happen. With that in mind, you can employ various strategies such as opt-in forms on your website, social media, or physical locations to build your database. 

You can offer incentives like discounts or exclusive content in exchange for opting into SMS communication. Run contests where participation requires providing a mobile number for notifications. Encourage in-store sign-ups for SMS updates while prioritising transparency and compliance with regulations.