Agillic Summit19 - Session - BabySam: Growing Wallet Share with Growing Customers
Logo

Agillic Summit19 – Session – BabySam: Growing Wallet Share with Growing Customers

BabySam: Growing Wallet Share with Growing Customers

WHEN: 14:10 PM     WHERE: Plenum

Kenneth Nørgaard, CEO at BabySam

Abstract

With a primary target group of 180,000 customers and average customer lifetime of 24 months, BabySam knows wallet share is essential to its success. In fact, products for children ages 0-2 make up 75% of the chain’s annual turnover. BabySam started its journey towards omnichannel and 1:1 marketing in 2015 – with a goal of realising 1:1 customer P&L in 2020. How far has it gotten? And just how automated is marketing automation, anyway? Learn how Denmark’s leading chain of baby-related goods is tirelessly focusing on customers’ wishes and needs – and how it has dramatically boosted both turnover and earnings with its “digital first” mindset.Read more about the Summit

×

Newsletter

    By submitting this form, I agree to receive news and announcements from Agillic. And I agree that my data will be handled according to the Agillic Privacy Policy.

    ×

    Sign up for Investor news

      By submitting this form, I agree to receive investor related news and announcements from Agillic. And I agree that my data will be handled according to the Agillic Privacy Policy.

      ×

      Ready to see Agillic in action?

      Let’s get in touch. If you would like to know more about Agillic’s Customer Marketing Platform please fill out the form and we’ll get back to you shortly.

        By submitting this form, I agree to receive news and announcements from Agillic. And I agree that my data will be handled according to the Agillic Privacy Policy.